KIM, D. .; HWANG, G. H. . Machine Learning and Artificial Intelligence Use in Marketing. International Journal of Intelligent Systems and Applications in Engineering, [S. l.], v. 12, n. 5s, p. 266–272, 2023. Disponível em: https://www.ijisae.org/index.php/IJISAE/article/view/3884. Acesso em: 11 sep. 2025.