JEEVAN SREERAMA. Transforming Retail Analytics: AI-Driven Insights for Personalized Shopping Experiences. International Journal of Intelligent Systems and Applications in Engineering, [S. l.], v. 12, n. 23s, p. 554 –, 2024. Disponível em: https://www.ijisae.org/index.php/IJISAE/article/view/6904. Acesso em: 11 oct. 2025.